Many web designers are reporting that while 2018 is shaping up to be a good year in terms of sales, figures are still down compared to this time last year. The exact reasons for this are unclear, though it’s almost certainly a combination of factors converging to create these conditions. One such factor is of […]
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Entries by Web Design Index
We’re often asked how much a website costs and more often that not, the question is being asked (innocently enough) by someone who thinks it’s possible to estimate costs for a project whilst knowing absolutely nothing about it. It prompts the question though – how much should you charge a client for a website? Should […]
Superstitions are rife among sales teams and if unchallenged can grow into unofficial policies which can harm your sales and reduce productivity. We explore three big myths that persist among sales teams. We’ve tied them to the three P’s of selling websites: Price, Proposal and of course Portfolio. PRICE: The most expensive / least expensive […]
When you are considering how much to spend on marketing and advertising, you may be overlooking a critical (often hidden) cost of generating new business. Whilst it’s easy to calculate ad spend, and general sales and marketing overheads, it’s often much more difficult to accurately calculate the time your sales team are spending with potential […]
Free up your time, and close more deals faster by ensuring your quotes goes to the top of your client’s to-do list… Let’s face it, most of the time clients are looking forward to reading through your proposal, as much as you are looking forward to writing it. I know we’d all like to think […]
Generate High Quality Leads Consistently Like The Marketing Ninja You Know You Are… The truth is, web designers are not, by default, marketing experts. There, I said it. Sure you can create great looking websites, that look amazing on any device, and of course, you can setup an AdWords account and start advertising, but when […]
If you feel a little left behind by the snapchat revolution, fear not. We’ve three hacks to get you started on the road to Snapchat marketing. We’re assuming you’ve downloaded the app, registered a business account (if not, go do that first!). Talk about yourself. A Lot. In order to get the most out of […]
How many times have you submitted a piece of work, of which you are very proud and almost certain your client will love it, only to find they hate it? Chances are this has happened to you on more than one occasion, and the surprising thing is, it’s probably not your work that causing the […]
Whilst clients often begin the web design process with great enthusiasm, it often wanes over time and this can slow and reduce your project closure rates. Traditionally, after delivering a first draft design, clients take days to pick over every detail of the design, making suggestions, requesting changes and generally critiquing your work. Many designers are […]
Some projects are harder than others, and similarly, some clients are more easy to please than others. Is it ever really ok to fire a client? Well, sometimes it’s necessary, but it’s never a nice thing to do. Often we need to part ways with a client when we cannot meet their expectations within a […]
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